Optimising Real Estate:

Is it all about Square Footage?



A creative vision, attuned to the desires and needs of the end user, will transform an anonymous asset into a profitable development with a compelling identity. Our development services in addition to our intelligent designs increase the value of a property beyond the metrics of square footage*.

Our award-winning, multidisciplinary team has more than 18 years' experience using architecture and design to help real estate owners, developers and investors optimise their assets and investments.

We add value and create profit by uniting architecture, planning, strategic analysis, development advisory and management within the same talented team, allowing us to deliver coherent services spanning from the initial feasibility study to a successful project delivery. Through our seamless coordination and production of full packages of architecture, interior design, development and project management we produce tangible results.

Our RIBA chartered practice operates as a boutique consultancy fully attentive and adaptable to the needs of private and institutional clients.

Some of our recent projects include:

The Chilterns W1, Marylebone, London
Client: Galliard Homes
44 luxury apartments, 84% of which sold above target price within 6 months of launch.
Project size: 235,000 ft2 (21,800 m2)

Carlow House, Camden, London
Client: Galliard Homes
85 designed apartments, 50% of which sold within 3 months. Only 4 units were left for sale before completion.
Project size: 110,900 ft2 (10,300 m2)

St. John's Wood, London
Client: Roundwood Developments
A new build 10,000 ft2 neo-Georgian style single family home, which sold above asking price within a week of completion.

Boltons, London
Client: private developer
Extension of an existing 4,700 ft2 double maisonette into an 8,200 ft2 single family home with luxurious interior and finishes. Rented above market rate within two months of completion.

The Radisson Edwardian Hotel, Guildford, Surrey
Client: Radisson Hotel Group and The Marcol Group
Generation of design concept with a commercial approach, featuring interior design and a front of house programme. Booking over 70% in the first week, followed by sustained high level occupancy rates above projections for the first two years of business.
Project size: 123,800 ft2 (11,500 m2)

The Rough Luxe Hotel, Kings Cross, London
Client: private family office
Grade II listed building in Kings Cross transformed into a hotel and art gallery, part of a Boutique Hotel concept development for a client with a European hospitality portfolio. The Rough Luxe Hotel generated immediate worldwide press interest. Its innovative style and concept generated a global design trend and numerous emulations. The hotel has experienced continuous near 100% occupancy since opening while simultaneously boosting sales and media interest across the client's European hospitality portfolio.
Project size: 3,768 ft2 (350 m2)

Versso Island, Hotel and Spa Development, Pyhtaa, Finland
Client: Municipality of Pyhtaa and Cursor Ltd
Concept, planning and development advisory for a 100 room hotel and Spa focusing on Finnish wellness and luxury Nordic living. Creating the concept, connecting the local authorities with potential partners and putting in place a team to implement the project.
Project size: 105 hectares of land and a build area of 228,200 ft2 (21,200 m2)


*A recent RIBA report, shows that good design has a positive impact on property transactions as well as an important impact on occupancy and take-up rates in the rental market. The report highlights other academic studies which show that good architecture can improve well-being, is beneficial to learning, reduces crime, boosts company profitability and makes employees feel valued, while a recent study in the US has shown that even in the 2008/9 downturn, green and energy efficient buildings provided investors with significant economic benefits in terms of higher rents and lower risk premiums.

<p>Optimising Real Estate:</p>

<blockquote>
  <p>Is it all about Square Footage?</p>
</blockquote>
<p>Optimising Real Estate:</p>

<blockquote>
  <p>Is it all about Square Footage?</p>
</blockquote>
<p>Optimising Real Estate:</p>

<blockquote>
  <p>Is it all about Square Footage?</p>
</blockquote>
<p>Optimising Real Estate:</p>

<blockquote>
  <p>Is it all about Square Footage?</p>
</blockquote>

Optimising Real Estate:

Is it all about Square Footage?



A creative vision, attuned to the desires and needs of the end user, will transform an anonymous asset into a profitable development with a compelling identity. Our development services in addition to our intelligent designs increase the value of a property beyond the metrics of square footage*.

Our award-winning, multidisciplinary team has more than 18 years' experience using architecture and design to help real estate owners, developers and investors optimise their assets and investments.

We add value and create profit by uniting architecture, planning, strategic analysis, development advisory and management within the same talented team, allowing us to deliver coherent services spanning from the initial feasibility study to a successful project delivery. Through our seamless coordination and production of full packages of architecture, interior design, development and project management we produce tangible results.

Our RIBA chartered practice operates as a boutique consultancy fully attentive and adaptable to the needs of private and institutional clients.

Some of our recent projects include:

The Chilterns W1, Marylebone, London
Client: Galliard Homes
44 luxury apartments, 84% of which sold above target price within 6 months of launch.
Project size: 235,000 ft2 (21,800 m2)

Carlow House, Camden, London
Client: Galliard Homes
85 designed apartments, 50% of which sold within 3 months. Only 4 units were left for sale before completion.
Project size: 110,900 ft2 (10,300 m2)

St. John's Wood, London
Client: Roundwood Developments
A new build 10,000 ft2 neo-Georgian style single family home, which sold above asking price within a week of completion.

Boltons, London
Client: private developer
Extension of an existing 4,700 ft2 double maisonette into an 8,200 ft2 single family home with luxurious interior and finishes. Rented above market rate within two months of completion.

The Radisson Edwardian Hotel, Guildford, Surrey
Client: Radisson Hotel Group and The Marcol Group
Generation of design concept with a commercial approach, featuring interior design and a front of house programme. Booking over 70% in the first week, followed by sustained high level occupancy rates above projections for the first two years of business.
Project size: 123,800 ft2 (11,500 m2)

The Rough Luxe Hotel, Kings Cross, London
Client: private family office
Grade II listed building in Kings Cross transformed into a hotel and art gallery, part of a Boutique Hotel concept development for a client with a European hospitality portfolio. The Rough Luxe Hotel generated immediate worldwide press interest. Its innovative style and concept generated a global design trend and numerous emulations. The hotel has experienced continuous near 100% occupancy since opening while simultaneously boosting sales and media interest across the client's European hospitality portfolio.
Project size: 3,768 ft2 (350 m2)

Versso Island, Hotel and Spa Development, Pyhtaa, Finland
Client: Municipality of Pyhtaa and Cursor Ltd
Concept, planning and development advisory for a 100 room hotel and Spa focusing on Finnish wellness and luxury Nordic living. Creating the concept, connecting the local authorities with potential partners and putting in place a team to implement the project.
Project size: 105 hectares of land and a build area of 228,200 ft2 (21,200 m2)


*A recent RIBA report, shows that good design has a positive impact on property transactions as well as an important impact on occupancy and take-up rates in the rental market. The report highlights other academic studies which show that good architecture can improve well-being, is beneficial to learning, reduces crime, boosts company profitability and makes employees feel valued, while a recent study in the US has shown that even in the 2008/9 downturn, green and energy efficient buildings provided investors with significant economic benefits in terms of higher rents and lower risk premiums.

Optimising Real Estate
Optimising Real Estate
Optimising Real Estate
Optimising Real Estate