Assa Ashuach is a London-based designer. He studied MA in Product Design at The Royal College of Art, and graduated in 2003. His studio focuses today on three main tracks: product design, collaboration with architects and self-production.
He exhibited at different galleries and museums and was invited to Japan by IDEE to show at the 'Esplanade' Spiral Building in Tokyo. Some of his work was bought by the Contemporary Art Society for the 'Special Collection Scheme' in London 2004.
Assa’s new furniture and lights were featured at the London Design Museum’s Tank and atrium over the London Design Festival and Frieze art fair 2005-6. Assa received the Design Museum and Esmée Fairbairn Foundation Award and the 'red-dot' award for product design 2006. Assa was invited to lead the new "MA Design Suit" at London Metropolitan University 2007.